The Madhya Pradesh government has declared the year 2025 as the “Year of Industry and Employment,” aiming to transform the state's industrial development potential into reality. With sustained efforts by the state, various sectors have been witnessing a steady inflow of investment proposals. The government is committed to providing investors with all necessary facilities—including land allocation—under its industrial policies to ensure swift establishment of industrial units.
Chief Minister Dr. Mohan Yadav, on Thursday, met with Mr. Pierre Danet, Regional President of McCain Foods, along with other members of the company’s delegation at his residence office at Samatva Bhawan. During the meeting, Mr. Danet shared that McCain Foods is planning to invest ₹3,800 crore in Madhya Pradesh. The investment will support contract farming to provide farmers with a stable market, better pricing, and access to advanced agricultural technologies.
The company has proposed an initial investment of ₹1,800 crore in the first phase, which is expected to create approximately 6,300 direct and indirect employment opportunities in the state. McCain Foods is a global company specializing in frozen potato products such as French fries, aloo tikki, and other snack items. Since entering India in 2007, the company has played a vital role in the food sector and currently operates a processing unit in Mehsana, Gujarat, sourcing potatoes directly from local farmers and producing a range of food items using modern technology.
Chief Minister Dr. Mohan Yadav has written to the Union Minister of Agriculture and Farmers’ Welfare, Shri Shivraj Singh Chouhan, requesting that at least 40% of the total moong (green gram) production during the summer season be procured at the Minimum Support Price (MSP).
The Chief Minister highlighted that the MSP for moong for the 2025–26 marketing year has been fixed at ₹8,682 per quintal. Notably, digital crop surveys conducted via mobile applications this year indicate a significant increase in moong cultivation area in the state. Hence, the Chief Minister stressed that such procurement is essential to ensure fair returns for farmers and to support their livelihoods effectively.
